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Your Virtual Upline Podcast

Welcome to the Your Virtual Upline podcast hosted by Bob Heilig. This weekly podcast will give you the mindset, strategies, and skills you need to build the network marketing business and life of your dreams. Each week Bob takes a deep dive into topics like leadership, social media, prospecting, recruiting, and so much more! Bob is the founder of ‘The Legacy Leader Movement’, a totally new approach to building a network marketing business. The core values that guide his work, and the messages on this podcast are - faith, love, service, and growth. Join us each week and discover how to tap into the power of this purpose-driven approach to building your business!
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Now displaying: April, 2018
Apr 17, 2018

In this episode, I’ll be giving you some tips on how to avoid burnout and overwhelm, on how to build a business around your life and not the opposite.  I'll go over how critical resting and renewal is to the success of your business. 

 

I’ll begin by sharing with you a trend that I see with a lot of leaders around me. I’ve noticed that they are not self-caring when it comes to building their business and the type of business they are building. This often leads to burnout, ruining family relationships and even affecting their personal health. Yes, our goal is freedom and success, but what good is success if it ruins other aspects of our lives?

 

If you carefully implement the tips in this podcast, then I believe that you’ll achieve positive lifestyle outcomes.

 

Tip #1: Start leveraging the power of technology             

- The technology is already available for us; all we need to do is use it to our advantage. I suggest that you embrace things like doing a live video and hone your skills in marketing on social media.

 

Tip #2: Be more intentional about developing leaders on your team

- As leaders, we usually have this mindset that we must be on available 24/7. The catch is, to serve your team at the highest level you must become less available to them. Start working with your team and focus more on leadership development.

 

Tip #3: Be intentional about scheduling your business hours

- You need to set a dedicated time for work hours as well as family or self-time. Yes, you must be flexible in the needs of the business, but at the same time create those boundaries. Learn to create boundaries around your work and your personal life. Have that time of rest or simply a dedicated time with yourself, your spouse or your children.

 

In order for you to avoid burnout, understand the importance of rest and renewal, learn the importance of being intentional in your business, work smart and think about positive lifestyle outcomes.

Apr 13, 2018

In this 5-minute Friday episode, I will be sharing about Speed of Implementation.

Speed of implementation is basically the willingness to take what you learn and implement it by taking action; and this is one thing I notice successful people doing. On the other hand, this is also the number one reason others are struggling. They are just too slow to implement what they know and learn.

Most of us have a false assumption that people are decisive because they have it all figured it out. Well, here’s the thing, they take action because it’s the only way they’re going to figure things out. Stop waiting until you feel ready because you will never feel ready. It’s all about testing. Knowing what’s going to work and what’s not going to work.

The reality is, some people are going to say YES, and some are going to say NO, but that’s OK. Don’t let fear hinder you, and when you start to doubt, that’s the time you take action.

Here is my challenge:

First, write down three things that you’re going to implement in the next 7 days. Second, consume less and do more in the next 7 days. It’s time to take action and put into play what it is that you've learned.

Apr 10, 2018

Today's episode is a special interview with John Melton. I am very thrilled to have John on the show today because I know he will be sharing a lot of valuable insights about social media marketing.

 

Truth be told, there are a lot of social media marketers struggling in their business. There a a couple problems they have in common.  One would be that they do not create enough generic value to attract people.  Another would be that they’re just thinking about themselves and what they can get from the business. So, in this episode, John will be sharing the 5 Steps to Building Your Home Business Empire.

 

  1. Prospecting and Attracting Leads

 

Your goal is to set up your online presence, so you need to create one piece of valuable content every day. In order to create a following, you need to post something that creates curiosity. Share something inspirational, or contents that you have read in a book. You can also set your brand. What do you want people to know for?

 

  1. Connecting with Leads

 

Once you have those leads, you must connect with them. Build relationships with those people who like, comment or engage with your posts. But the key thing is, don’t be pushy. You want to be human first, marketer second; build that social equity with your contacts.

 

  1. Inviting People to Look at Your Product/Business

 

After building rapport with your leads, you can then make an offer. But again, don’t be pushy. You are there to give them information that will help them with their problems. Share your testimony on how the business or product changed your life. Face your fear of making an offer, just be bold in sharing what’s going on. 

 

  1. Follow Up and Close

 

Following up is another essential key in building your home business empire. An effective way of doing this is creating a group chat for those people that are open and want to stay in touch. Have a group chat for those that are interested in your business/product because your prospects need to also meet other people within your circle.

 

  1. Teaching Them How to Master the 4 Steps

 

The end goal is to be able to teach these steps to the new clients. Again, it’s all about legacy leadership; helping people changed their lives and reaching their full potentials.

Apr 6, 2018

In this episode, I talk about the difference between a leader and a top performer. We usually have a notion that these two are synonymous, but the truth is, not all top performers are leaders and you don’t necessarily have to be a top performer to be a leader.

Top performers aim for results but leaders aren’t judged by their results. Leaders are judged by looking at their team.

So what are the qualities of a leader?

1. They lead by example

- What are you doing today to lead your organization? Leaders should be models, especially on the way they lead. As a leader, you must be intentionally working with your team.

2. They help lift up the people in their team

- Again, legacy leadership. It’s all about developing others in your team. Take the spotlight off of you and put your people on stage. Leaders get more joy when their people win.

So, are you a leader or a top performer?

Apr 3, 2018

The reason why most people struggle in network marketing is because they are taught to focus on the wrong things. Network marketers have this “Success Mindset”, wherein they focus more on personal gain and what they can get from their network marketing business. Don’t get me wrong, there is nothing wrong with having success goals, but if that’s your final destination, then you will see yourself struggling with prospecting people.

Somebody asked me, “What would you consider to be an effective Facebook prospecting post?” I thought about it, and understanding the concept of Legacy Leadership, a better question would be, “What would be the best thing for me to post on Facebook to help me make the biggest impact?”

Actually, social media has shifted to quality over quantity. In other words, posting your stuff and inviting people every day to join your business doesn’t work anymore. So, in this episode, I’m going to share with you a business strategy that you can apply to be successful in prospecting.

I have this concept called “Learning Out Loud”, and it focuses more on impact over income, quality over quantity. So anytime you hear, read or learn something that educates and empowers you, all you need to do is share that content with others on social media. Your goal is to enhance people’s lives by what you share. And the moment you share something that has value to someone, you immediately become valuable to them. This then creates that connection and relationship, and we all know a successful prospecting is born of that relationship.

Stop thinking like a customer, and start thinking like a marketer. Marketers think everything around us is potential content to share with others.

So here is my challenge for you: Start to share that quote that inspired your life, the strategies you heard on podcasts or read in a book. Get those old notebooks that you’ve accumulated and find something in there that you can share with someone else. Remember, teaching is the fastest way to success.

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