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Your Virtual Upline Podcast

Welcome to the Your Virtual Upline podcast hosted by Bob Heilig. This weekly podcast will give you the mindset, strategies, and skills you need to build the network marketing business and life of your dreams. Each week Bob takes a deep dive into topics like leadership, social media, prospecting, recruiting, and so much more! Bob is the founder of ‘The Legacy Leader Movement’, a totally new approach to building a network marketing business. The core values that guide his work, and the messages on this podcast are - faith, love, service, and growth. Join us each week and discover how to tap into the power of this purpose-driven approach to building your business!
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Now displaying: November, 2019
Nov 26, 2019

Recruiting Campaigns are a powerful tool you can use to help motivate your team to take more consistent action and reach out to more prospects.  In this podcast episode, I share with you my 3-step process for setting up a successful recruiting campaign for your team.

Do you have team members who are struggling?  Are they overwhelmed and confused?

There is a LOT of information overload available to network marketers.  Scripts, podcasts, LIVE video strategies, and more!  And all of this information can definitely overwhelm some of your team members causing all productivity to come to a screeching halt!

One of the best strategies to get overwhelmed and confused team members to move forward and take consistent action is to start a Recruiting Campaign.  While most team leaders think of recruiting campaigns as a means to add more team members, it also serves as a way to get hesitant team members to actually move forward and take action.

Recruiting Campaigns combat two of the biggest obstacles your team faces – FEAR and OVERWHELM – by giving your team a simple system to follow over a short period of time.

Here is my 3-step system for creating a successful recruiting campaign:

STEP #1: Identify the specific group of people you want to target (Real Estate Agents, Nurses, Teachers, Traditional Business Owners) and create the story around why they would be such a good prospect.

STEP #2: Come up with the scripts and key messaging points for your team. Part of this includes anticipating the objections that might come up ahead of time.   

STEP #3: Choose a specific time and roll it out to your team. You could kick the campaign off with a really exciting Zoom presentation. Make it fun! You can give away prizes for those people that participate.  

Nov 19, 2019

Every year people ask me, “Is it ok to do Black Friday promotions?”

Yes!  It is OK to promote your products and business on Black Friday!

Download my FREE Black Friday Marketing Strategy Guide with my favorite strategies and scripts at www.yourvirtualupline.com/123.

However, to be SUCCESSFUL in your Black Friday marketing efforts, you MUST be different than your competitors.

Here’s the truth about Black Friday - your success or failure will not be determined by what you do on that single day, but by what you’ve done in your business in the 30, 60, or 90 days leading up to Black Friday.

In this episode, I’m going to share 5 ways that you can make the most of your Black Friday promotions this year.

Strategy #1: Live Video Content On-Ramp. You need to warm your audience up for the promotion!  To do this, build up curiosity for your products through a series of live videos on Facebook, Instagram, or any platform you prefer. The key here is to create value; so, it’s very important that you focus on educating and teaching people around the area of your products.

Strategy #2: Share Customer Success Stories. I want you to understand that people don’t buy products.  They buy the results that the product gives. So instead of selling on price, focus on selling the value of your products by sharing customer success stories and how it made your customer’s life better and what problems you solved for your customers.

Strategy #3: Gratitude and Appreciation. Don’t lead with the promotion you.  Always lead with love, gratitude, and appreciation for the customers supporting your business. What does this mean?  Instead of jumping straight in with your product pitch, schedule some dedicated time to call, voice message, or even send a short, handwritten note for your current or past customers personally thanking them for their support.  

Strategy #4: ‘Steal a Deal’ FB Group Strategy. With this strategy, you set up a temporary ‘pop-up’ FB Group for your entire team to use during Black Friday. Your team members can then add their customers and prospects to this group. The exciting part is that each member can contribute a certain amount that will go to the discounts of the products. You will then pick a specific time for the event to happen so you can start promoting to everyone inside the group.

Strategy #5: Personally Connect with Your Top Prospects. Most network marketers rely too heavily on passive ‘Attraction Marketing.’ What I want you to do this Black Friday is change your approach, slow down, and get more focused on the most important people for you to connect with. At the end of the day, the best sales strategy out there is just genuinely taking the time to get to know what’s going on in someone’s life and caring about them.

Nov 12, 2019

Let’s talk about a topic that I know for many of you is something you struggle with a lot in your business – CLOSING.

To master the skill of closing you have to have a game plan and practice it over and over again

Have you ever heard prospects say these things to you before?

  • I’m not really a great salesperson.
  • I don’t have the time to do anything else.
  • I don’t have the money; so, I can’t afford to join your team or buy your product.

Personally I used to hate closing.  It felt so uncomfortable to me.

However, I realized this came down to two things…

First was my lack of confidence, and second, my mindset to the ‘YES’s’ and ‘NO’s’ you hear in this business.

So, I’ve created what I call the ‘3 S’s Closing Strategy.’ 

I promise you it will make you much more confident and comfortable when it comes to closing a prospect.

Let’s get into my ‘3 S’s’ Closing Strategy!

Strategy #1 is SIMPLE. Don’t complicate the process of sharing your products and business opportunity.  Remember, the less you say, the more money you are likely to make. 

Strategy #2 is SYSTEM. I want you to understand that it is the real key to building a team and getting new recruits is having a system for your team that anyone and everyone can utilize. Every aspect of your business must be system driven, and this what gives your people that necessary confidence because confidence starts out not in their own abilities, but their ability to follow a system.     

Finally, Strategy #3 is SUPPORT. Sell your prospect on the fact that they are locking arms with you. That you will be there for them every step of the way. If someone sees you as the person who can change their life, they’re going to join you.

If you got any value out of this episode make sure to go to www.yourvirtualupline.com/122 to download the free PDF.

Nov 5, 2019

I want to share with you what I believe to be the ‘secret’ to success, happiness, fulfillment, in your business and life.

In my last podcast episode, episode 120, I shared what I believe to be the biggest challenge that you will need to overcome to see success in your business – The Achievement Trap.

This episode serves as part 2 of that message. So, if you haven’t listened to episode 120 yet, I recommend that you listen to that message first.

Consider having love be the guiding force in your life, regardless of the circumstance.  Nothing stands to transform us, our relationships, and our world, more than a commitment to live our lives from love. - Marianne Williamson from her book, ‘A Return to Love’

So, what do I believe is the ‘secret’ to success, happiness, fulfillment, in your business and life?  In one word – LOVE.

In life, most of us have been so paralyzed by fear.  And this fear shows up inside of us through feelings of unworthiness, doubt, and negativity.  And these emotions and feelings are blinding us from our potential.

However, when we shift our feelings and emotions to ones of LOVE, we begin to see ourselves and our roles in this world differently. We begin seeing that each and every one of us has a unique and essential role to fulfill in this world.

When we stop obsessing over ‘making sales’ and ‘getting our next recruit,’ we can instead obsess over ways to show kindness, compassion and generosity to the people we came into contact with every day.

If this was the filter through how we lived our lives and operated our businesses, it would literally change everything. 

If you learn nothing else from listening to this podcast, I want you to leave with this - you were created with the purpose of extending God’s love to the people in this world.  And your networking marketing business is simply a vehicle that can be used to live out this purpose. 

The moment you make the decision that your business is a way for you to serve mankind and not just a way to make money, you will experience a joy and fulfillment that you’ve not felt before.

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