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Your Virtual Upline Podcast

Welcome to the Your Virtual Upline podcast hosted by Bob Heilig. This weekly podcast will give you the mindset, strategies, and skills you need to build the network marketing business and life of your dreams. Each week Bob takes a deep dive into topics like leadership, social media, prospecting, recruiting, and so much more! Bob is the founder of ‘The Legacy Leader Movement’, a totally new approach to building a network marketing business. The core values that guide his work, and the messages on this podcast are - faith, love, service, and growth. Join us each week and discover how to tap into the power of this purpose-driven approach to building your business!
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Now displaying: May, 2023
May 30, 2023

Today I’m sharing a portion of a recorded coaching session that I did with a Mastermind client of mine, Meg Kozlowski. 

Meg has found that she’s at a place in her business where she’s kind of lost that passion and fire that she once had, particularly around the recruiting aspect, and I know that this is something that many of you will relate with. 

Oftentimes, we talk about purpose in a general and vague way, but in this coaching call, we get really granular as we specially look at what Meg’s ideal recruit looks like. 

You’re going to hear about where vision and purpose really begins, and I know you’re going to get tons of value out of this coaching session I had with Meg! 

Listen to Learn

3:54 - What to consider as you attempt to gain more clarity on who your dream business partners are

5:22- Where vision really comes from, and the reasons why just sustaining your business at the same level is not the same as having a vision

6:07 - How to get back into the growth mindset of going out and serving at a higher level 

11:26 - The ways you can still help others even if you haven’t gone through exactly the same thing as that person 

12:35 - A special ask I have of you on how you can support this podcast and its message

13:15 - The two different versions of the ideal partner that I see for Meg and the messaging that she could use for each of them

16:05 - How to share team member success stories as a “soft sell” for your business 

17:36 - How to add value through relatability instead of always doing it through tips and advice 

22:30 - The biggest “a-ha” Meg got from our coaching session 

Follow me on Instagram at @bob_heilig

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May 26, 2023

Today’s episode is short in length (but not in value!), as I give you an exercise to help you be more authentic and relatable with the content you share on social media! 

Listen to Learn

1:13 - A goal I’d like you to set this year as it relates to how authentic and relatable you come across as in your content 

1:38 - How to get over the fear of presenting the real you online, and an exercise you can do right now to begin this process 

4:13 - A special ask I have of you on how you can support this podcast and its message

5:08 - The ways you can use the feedback you receive from those who know you the best 

5:51 - A reminder about where the value in your business really comes from 

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 23, 2023

In this episode, I'll be discussing the most crucial sale you'll ever make: selling yourself on YOU!

Listen to Learn

2:03 - What you’re really asking people to do when they join your team

3:02 - Why it’s not just a one-time sale when selling you to yourself 

4:23 - The things that most people getting into business are looking for, more than just money or rank in the company 

6:11 - How you’ll start to create better results when you get present to how far you’ve really come 

7:57 - A special ask I have of you on how you can support this podcast and its message

10:18 - A powerful reframe I was given by a mentor of mine around the real value I had to offer other people

13:33 - An action step you can take right now to gain clarity around your true value 

15:18 - Your future is so much brighter than your present and past, but you have to be willing to do this…

 

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 19, 2023

In today’s episode, I’m giving you some very actionable strategies and approaches for authentically sharing a product sale or promotion on social media, all in a transformational way!

Listen to Learn

2:04 - The most important question to be asking yourself right now when it comes to creating content 

3:26 - Why you need to be doing more than just posting the same graphics and info that everyone else is using when promoting the sale 

4:32 - How to “stop the scroll” by using the right images 

7:20 - Why I love going live as a way to authentically share and sell

7:52 - Specific advice I gave to someone looking for feedback on her recent Instagram Reel 

10:44 - A special ask I have of you on how you can support this podcast and its message

12:09 - What to keep in mind with the post itself and where people often make mistakes 

14:10 - What I recommend with the post copy and Call to Action 

16:00 - Why testimonials are so powerful in this transformational concept of content creation 

16:50 - A lie we’ve been told that we have to start breaking ourselves free from 

17:55 - What surveys are saying about the way in which people want to find new products 

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 16, 2023

In today’s episode, I’m breaking down the art of a sales conversation by using a powerful, live coaching session that will demonstrate the framework to use if you’ve ever wondered when is the right time to share your business with someone!

Listen to Learn

1:11 - A reframe to keep in mind if you’re struggling with sales and talking about your business 

3:48 - The first phases of a sales conversation, the connection phase, and the question to be asking at this point 

4:28 - How value creation really begins at the problem phase 

6:03 - The way to begin creating the desire for someone to want to make a change in the solution phase 

7:08 - Why it’s so important to prepare for the fourth stage, the transition phase, when you share your offer 

8:03 - The #1 skill you need to master in 2023, and why this is no longer just something that is just nice to have

9:57 - A special ask I have of you on how you can support this podcast and its message

10:39 - A real life example of what a student of ours experienced during a recent conversation

14:08 - How I would approach this conversation and what I would do to “connect the dots” 

17:13 - A strategy that we teach that could be used in this type of conversation, and the sales psychology behind why this would work so well 

20:38 - Why you’re not going to want to use a “one-size-fits-all” approach as you transition into sharing the solution you have for the person you’re speaking with

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 12, 2023

If you’re not asking for referrals, you’re missing out on a huge opportunity to grow your customer base, help more people and change more lives, all while being more fulfilled yourself, which is why in today’s episode I want to give you a more transformational way to leverage referrals!

Listen to Learn

1:39 - What research says about the importance of leveraging your existing client base in order to grow your sales 

2:41 - The role that the customer journey plays in asking for and getting referrals, plus the two points of the experience that I want you to focus on 

5:17 - How asking for a referral right when someone buys from you should be a natural progression for you

6:24 - The question you need to be asking at this point, plus why being specific here is key 

8:18 - A special ask I have of you on how you can support this podcast and its message

11:11 - Ways you can ask for the referral once someone has gotten some sort of positive result from the product or service purchased

14:53 - What I would do differently at this point using the Love, Serve, Grow process

16:23 - Why it’s important to realize that referrals aren’t “one size fits all”, plus an example of how we adapted things for a client of mine based on the set-up of her business 

 

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 9, 2023

In today’s episode, I share a really powerful shift in the way that you should approach doing something different and new in your content if you find that people aren’t engaging with, or even watching, your videos!

Listen to Learn

3:01 - The choice each of us has to when we start to do something new, especially when it comes to creating content 

4:33 - A big shift in mindset I want you to consider the next time you go live on social media

6:13 - The magic that happens when you learn to fail from a place of love instead of fear 

8:33 - One thing you can do over the next 6 months that will dramatically change who you are as a person

10:25 - A special ask I have of you on how you can support this podcast and its message

11:23 - My personal journey with live video and the challenges I learned to overcome through taking consistent action 

15:13 - An interesting thing that happened when I spoke my commitment to go live for 30 days and how long it took me to start seeing traction 

17:38 - The role that always keeping faith, even when you don’t have what it is you desire, will play in the process of building your business 

18:33 - How the mindset shifts I share today can be applied to everything in business, not just social media 

 

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 5, 2023

Leadership really does start with you, and in this episode, I reveal the responsibility that you have as a leader to lead your team by example, and to not ask them to do something that you’re not willing to do!

Listen to Learn

1:12 - Why right now is the time for you to get recommitted  and refocused on your personal business 

3:53 - What I learned about leadership years ago and the very first step I took to become a better leader 

4:32 - A common mistake that I recognized I was making and why I want you to avoid doing the same 

6:40 - The crucial role that knowing your numbers should always play, plus what to focus on if your team isn’t growing

7:42 - A special ask I have of you on how you can support this podcast and its message 

13:08 - What I mean when I say that “a success story has a shelf life” and how this concept applies to your business 

14:00 - The tremendous responsibility and opportunity you have at this time as a true leader 

 

Follow me on Instagram at @bob_heilig

Join our free Network Marketing Community

 

May 2, 2023

Today, I want to answer a question I consistently get, "Bob, what would you do if you started your own network marketing business?".

My answer is based off of 2 things:

1. 10 years of experience as a distributor in different sales/network marketing companies  

2. My experience with coaching and working with THOUSANDS of people

Tune in as I share the lessons I learned throughout my entire career and the key things I would do before ANYTHING else if I started my own network marketing business tomorrow.

 

Listen to Learn

1:57 - Shoutout to my Instagram followers 

2:39 - Define a clear social media content strategy

4:27 - Why your goal shouldn't be just to sell/recruit people? 

6:20 - It's not your job to motivate people 

9:27 - The #1 tool to attract and connect with the right people

13:30 - Benefits of a well-defined content strategy

14:26 - Act with a sense of urgency

 

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